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Until now, the leading hydroponic fertilizer companies have been pushing quantity to growers over quality or efficiency. All of the big-name brands push extensive product lines, fed to crops through overly complex feeding programs. Our solution was to simplify without sacrificing quality by putting as many nutrients and additives as we could into every formulation. The result is our easy-to-use, yet very powerful, line of premium nutrients and supplements.
To achieve this, we needed to cut through a common misconception in our industry: the idea that more products mean better results. As it stands now, many additives, such as rhizobacteria and fungi, carbohydrates, amino acids, vitamins, enzymes, chelated micronutrients and rare earth elements, are sold as standalone products. Growers like you are also offered an array of organic additives, such as kelp meal, bat guano, alfalfa meal, worm castings, bone meal, fish meal, leonardite and humic acid; the list goes on and on. Rather than helping you grow better, too many choices leave you feeling misled and confused. While many of the products available have well-known benefits, we agree with you that using so many single-bottle supplements is costly and frankly wasteful.